Why You See Tru Earth on Our Feed

You may have noticed Tru Earth popping up on our social media feeds from time to time. A few members have asked why, so here’s the story.

It’s all about scholarships.

This year, CFUW Hamilton has committed $13,000 to scholarships, and every little bit helps. When you shop through our Tru Earth fundraising link, 20–30% of the value of your purchase comes back to the CFUW Hamilton Scholarship Fund.

How it started

We started fundraising with Tru Earth during the COVID shutdown, when many of our usual fundraising activities were on hold. Even when the mail was shut down, a little money continued to trickle into our scholarship fund.

The Executive felt Tru Earth was a good fit for CFUW Hamilton. After all, these are everyday household products, and choosing zero-waste alternatives is something we can feel good about while supporting scholarships at the same time.

And it has continued to add to our scholarship fund.

Want to make your purchase count?

If you already shop with Tru Earth, you can help CFUW Hamilton’s scholarship fund simply by using our fundraising link: https://tru-earth.sjv.io/CFUWHamilton

At checkout, be sure to select One-Time Purchase.
Subscription orders are not included in the fundraiser.

So, the next time you see Tru Earth on our feed, you’ll know why we share it. It’s one small way to help us reach our $13,000 scholarship goal — and every little bit counts.

Gender Equality Week

Work that remains

  • In 2021, women made up 35% of STEM bachelor’s degree holders among Canadians aged 25 to 64. Women with STEM degrees are more likely to be unemployed and have lower median salaries than men with STEM degrees.
  • Indigenous women are less likely than non-Indigenous women to have completed postsecondary education (54% vs. 71%) and are less likely to hold a bachelor’s degree or higher (16% vs. 37%).
  • Women continue to be over-represented in low-wage occupations – in 2022, 28% of women, compared to 16% of men, worked in the five lowest-paid occupations: in sales and service jobs, as care providers, and in administrative support roles.
  • In 2022, core-aged women (25 to 54) without disabilities had a higher employment rate (84%) compared to women with disabilities (73%)

Gender Equality Week

Entering the workforce and building skills

Why it matters

When women have equal access to education, skills training, and safe and inclusive workplaces, everyone benefits. Affordable child care, opportunities in growing sectors like AI and the green economy, and measures that help women succeed at work strengthen Canada’s talent pool, address labour shortages, boost productivity, and build a stronger economy.

Expanding affordable child care has helped increase Canada’s GDP by over 1% since 2019, adding roughly $32 billion, and enabling more parents, especially women, to work.

Gender Equality Week

The fourth week of September is Gender Equality Week in Canada. Take action to advance gender equality in your community.

Facts, stats, and impact: Gender equality

A growing number of Indigenous women are pursuing higher education. In 2021, more than half of Indigenous women aged 25 to 64 (54%) completed a postsecondary qualification.

More Indigenous women are working today than a decade ago. Between 2015 and 2025, the employment rate among Indigenous women aged 25 to 54 increased from 63% to 71%.

Work that remains

Indigenous women aged 25 to 54 are less likely to be employed than non-Indigenous women (71% vs. 80% in 2025). This gap has changed little since 2019.

Gender Equality Week

The fourth week of September is Gender Equality Week in Canada, a time to highlight progress made to advance gender equality, celebrate women’s achievements, and reaffirm Canada’s commitment to closing persistent gender gaps that hold too many back. Gender Equality Week was created through Bill C-309, the Gender Equality Week Act, which became law on June 21, 2018.

Why it matters

  • There is a wage gap between men and women.
  • Women are underrepresented in leadership, and face barriers in education and pursuing careers in science, technology, engineering, and mathematics (STEM) fields.
  • Indigenous, newcomer, racialized, 2SLGBTQI+, and disabled women face disproportionate challenges.
  • Gender-based violence continues to affect women at alarming rates.